KASHA

Altruism Analogy- A purposeful insight, or not Keenly watching a creeper in the garden in the mildly blushed sunlit winter morning, a thought crept into my mind. Is the creeper sapping up the tree’s energy? I noticed The trunk to be strong enough to reject or coexist in mutual consent and support system. Altruistic approach! The lock down lead to an unusual phenomenon for the creepers of the online industry which also clasped a market share which typically was not even their forte. Unlike many small devoted to a segment businesses saw their share creeped into by the anaconda of jack of all and ace of few giants. The best example being the apparel industry where many a passionate players had to rest their work in peace as they did not categorize under essential commodity being cannibalized by the ivy’s of multiple trading jumbos. With an advent of a societal change post pandemic, many in fact a majority of us hear, feel and have experienced the pain of the other sailing in the same boat...

Green Consumerism- A holistic Choice Embroidered patch also known as cloth badge is created by using a fabric backing and embroidered upon by thread, sequin, beads etc. It can be attached with a pin, sewn on or affixed with modern methods like heat activated adhesive or a velcro backing. Our unique products like hand embroidered patches breathe new life into old, simple and plain outfits at affordable costs. Advice to not fix the permanently on a single garment, instead multiple use to enhance appeal and appeasing creativity. LOOK GOOD, DO GOOD! Our “ Green Dream” initiative follows the three principle of sustainable clothing- Reduce, Reuse, Recycle In turn escalating- Economics, Ecology, Equality Sustainable Clothing is the Neo Fashion Revolution providing additional job opportunities, enhancing Global economy while reducing the amount of land fill waste occupied by discarded clothes. In addition “UPCYCLING” in fashion signifies the process of reusing discarded fabric waste and scraps...

Look Good! Do Good! Embroidered patch also known as cloth badge is created by using a fabric backing and embroidered upon by thread, sequin, beads etc. It can be attached with a pin, sewn on or affixed with modern methods like heat activated adhesive or a velcro backing. Our unique products like hand embroidered patches breathe new life into old, simple and plain outfits at affordable costs. Advice to not fix the permanently on a single garment, instead multiple use to enhance appeal and appeasing creativity. LOOK GOOD, DO GOOD! Our “ Green Dream” initiative follows the three principle of sustainable clothing- Reduce, Reuse, Recycle In turn escalating- Economics, Ecology, Equality Sustainable Clothing is the Neo Fashion Revolution providing additional job opportunities, enhancing Global economy while reducing the amount of land fill waste occupied by discarded clothes. In addition “UPCYCLING” in fashion signifies the process of reusing discarded fabric waste and scraps into creating pr...

  2021- The surge of e market penetration and Green Consumerism. Leave a Comment   /  Fashion's Star  / By  Shal A big crisis brings about a major shift. Similarly the covid times and later here we stand at a thresh hold of market speculations. Disclaimer that none of these thoughts, factors or calculations are based on any theory, instead are completely generic in nature and coming from an area of positive intuition. The lockdown happened unannounced, sudden eerie silence forsaken with the fear of unknown. As human undoubtedly we suffered a state of anxiety and unrest but surfaced due to adaptability. Some geared rest unprepared. The big buzz was “essential commodity” and so were the big e commerce giants. The privilege tribe who not only had a robust profit but also unintentionally swallowed the small fishes who had barely learnt to swim in disturbed waters. Apparently apparels was a non essential commodity but with time and relaxations the big giants stormed ...